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7 – 10.11.2018, La Rural Trade Center

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07.06.2018 A strategic alliance

The General Manager of AFAC, Juan Cantarella, speaks on the current situation of the sector, the participation in Automechanika Buenos Aires and the activities that they are preparing for the 10th edition. 

Throughout the twenty years that have passed from the first Automechanika that took place in the country, a crucial relationship has developed for the success of the exhibition: it is the relationship between the rganizer -Messe Frankfurt Argentina- and the Association of Argentine Component Manufacturers. The joint work was fundamental to summon the whole industry and offer tools for taking part in the major leagues of a very competitive global market.

“For AFAC, Automechanika Buenos Aires is the international exhibition that represents it par excellence, the proper place for the meeting of all the automotive value chain members and, mainly, the environment in which the spare part sector can exhibit their products to all the ones that take part in this business, both in our country, as in the region and the rest of the world”, explains its General Manager, Juan Cantarella.

Throughout the different editions, AFAC widened its participation, not only with the institutional booth, but also by incorporating services for their members and the sector. An example is the space for PMP (Program of PRODUCTIVITY Improvement). “The engineers’ team exhibited the Program updatings and the New WEB platform, that allows the viewing through cell phones, touch load systems and Andons setup by request, through a real time machine simulator built for the occasion", said the executive.

Another important activity organized by the Association is the “Matchmaking Program of Spare Part Localization”, in which all the automotive terminals and spare parts companies of the country participate and that this year will have its 4th edition. For Cantarella, these have been very successful since “more than 190 meetings were celebrated and there were no vacant spaces. All this has been possible thanks to the strategic alliance between Messe Frankfurt and AFAC”.

As in every edition, AFAC is also organizing the “Meeting of the Automotive Industry”. This year the title will be: “The insertion of new technologies within the global chains”, and it will take place on November 7, the first day of the fair. “It is the most important automotive sector business event of the year, that gathers business professionals, chambers and related associations, professionals, national and provincial authorities, trade union representatives and journalists”, explains Cantarella. Taking part in this meeting allows a great interaction with key players, thus strengthening the networking process among the members of the automotive value chain. According to the executive, “more than 300 participants attended the latest meetings and they know it, for this reason, they decide to take part again.”

When assessing the path traveled by the exhibition until today, AFAC's Manager states that even though Automechanika Buenos Aires has been affected by Argentina and the region’s economic situation ups and downs, “the important thing is the long term trend, which has shown a marked growth and undisputable consolidation.” About the future challenges, he says: "there will surely be new tools and instruments related to the exhibition with a strong technological content, thus making necessary to have a greater capacity for adapting to this new reality on the exhibitors' and organizers' part."

Automechanika Buenos Aires will be held from 7 to 10 November, 2018 in La Rural Trade Center of Buenos Aires.

The exhibition is only for businessmen and professionals of the sector.  With an invitation: free of charge. People under 16 years will not be admitted, even if attending with an adult.

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Press information and photographic material here

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